SEO Reports - I don't care about meta data and search engines don't either
Meta data really doesn't matter to search engines. And yet a lot of the pages I've been looking at appear to have almost more meta data tags in them than they do content on the page. This is a waste of time, from an SEO perspective. Search engines learned long ago that meta keywords were usually used to spam. And other meta data is considered just as suspect. So, unless you have another need for items like a <meta name="title" /> tag, leave them out. Search engines ignore them. Spend your time getting your keywords into the content of the page that your readers will see.
And here are today's reports:
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Comments
Hi,
Yes you are correct. I like your view.
I still do both, it doesn’t hurt, you do the keywords search anyway, so why not type them in the meta tags.
I do agree, that inserting them to the content is important too, ant today that’s what count.
I just submitted a new site I am working on, we’ll see.
Tanny
Tanny: That’s not exactly what I meant.
In several of the pages I’ve reviewed they had 10s of meta tags – way beyond just keywords and description. In one case, the page had almost more meta tags than visible text.
The meta keywords tag is mostly ignored by search engines, but there are still a few that do use it, so it does make sense to put in two or three keywords. A line of 100 keywords is a waste of time too.
But in the case of this post, I was referring to the use of other meta tags, like <meta name=”title”> and <meta name=”author”> and so on.