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What's in a Title

By Jennifer Kyrnin, About.com

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Is the Title Really Important?

The title of the page is what many Web search engines use as the primary search element. This means that if your title doesn't concisely describe your page, your page is not going to be indexed well in search engines. If you don't care about your ranking, then leave your title blank, or "untitled" as some HTML editors default to.

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