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SEO Checklist - Items to Avoid
Checklist to Improve Search Engine Optimization

By Jennifer Kyrnin, About.com

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Avoid SEO Checklist

This is the list of items you should avoid doing. While most of these items won't result in your site being pulled completely from a search engine listing, they may negatively impact your site rankings or make it hard for the search engines to spider your pages. If you need any help or more explanation on any of these items, go to the SEO Tips and Tricks - Avoid list for more details.

□ Don't host your site with a host that allows spammers

□ Don't host your site with a host that is down a lot

□ Don't write your content with JavaScript

□ Don't omit alt text for images especially images inside the text

□ Don't use images instead of text links

□ Don't misspell your keywords in your content

□ Don't try to optimize for more than 2-3 keywords and phrases

□ Don't use your keyword phrase too much

□ Don't rely on links from domains on the same IP

□ Don't have more than 10 words in your URL

□ Don't use URL parameters if you can avoid it

□ Don't use dynamic URLs

□ Don't use session IDs

□ Don't rely on AdSense to boost your rankings

□ Don't rely on AdWords to boost your rankings

□ Try to get your site off link farms

□ Don't link to link farms

□ Don't create pages of links

□ Don't link to and from the same site repeatedly

□ Don't get into link circles (cross-linking)

□ Don't have broken links on your site

□ Don't use the meta refresh tag to redirect users

□ Don't use 302 redirects

□ Don't make constant minor changes to content

□ Don't separate content artificially

□ Don't violate copyright or other laws

□ Don't duplicate content on your site

□ Don't use robots.txt to ban large portions of your site

□ Don't write bad or incorrect HTML

□ Don't use frames

□ Don't create Flash splash pages

□ Don't write Flash-only sites

High Priority SEO Checklist | Medium Priority SEO Checklist | Low Priority SEO Checklist | Avoid SEO Checklist | Avoid or Get Banned SEO Checklist

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