SEO Report - The History of Chapel in the Pines, Arnold, California

This is a complimentary SEO report for The History of Chapel in the Pines, Arnold, California. The recommendations in this report are based on my present knowledge of the search engine industry. There is no guarantee that by implementing any or all of the suggestions found here that the page will improve in search engine rankings for the specified keyword phrases.

Submit your site for review.

• Submitted by: Warren
• Page Title: The History of Chapel in the Pines, Arnold, California
• URL: http://www.chapelinthepines.org/teamSample/history.html
• Main Headline:
• Keyword phrase(s) to optimize for: Chapel in the Pines history

Basic elements of SEO to fix.

• Is the keyword phrase good?
  Yes
  This is a good, very specific keyword phrase. It probably won't generate a huge number of pageviews, but those that you get will get exactly what they want. I would get rid of the words "in the" as most search engines ignore them so you don't need to optimize for them.



• Where is the keyword phrase found?
  Title, H2 and H3 headlines, URL; With a keyword density of: 0.17%

• How many links are there to the page?
  0
  At the very least, you should have a link to this page somewhere else on the site. It's important to get related sites to link to your site with the keyword phrase you're trying to optimize for.



• When was the page last modified?
  08/18/2008 21:37:36
  This page appears to be in testing, and is not really ready for launch. So frequent edits are acceptable. Pages that are modified with significant content changes do well in search engines, but constant little changes can hurt your ranking.



• Does the page validate?
  Page does not have valid HTML, CSS, or accessibility.
  

Elements of SEO that can hurt your rank.

• Hidden content in
  None Good!



• URLs that are difficult to read
  None Good!



• Spammer tricks (that could get you banned)
  None Good!

The biggest challenge here is that there are a lot of churches named "Chapel in the Pines" (or a variant). So your focus needs to be on the "history" term. You've got a great URL, but is the "teamsample" part permanent? It might work better in SEO if that were removed and it was just /history.html Another thing that would help would be to move the navigation HTML to the end of the document, and use CSS to force it where you want it. That will improve the importance of the keywords in the text.

Most of the suggestions in this report come from the SEO High Priority Checklist and the SEO To Avoid Checklist. You can do even more with SEO through the other checklists and with these articles:

• 95 SEO Tips and Tricks for Powerful Search Engine Optimization
• Getting People to Link to You - Link Love, How to (and How Not to) Get It
• Your Layout Can Impact your SEO
• Frames and Search Engines
• How can you tell if a site is a link farm?
• Cloaking: What is Cloaking? Why Should You Not Cloak a Web Site?

Make Changes then Check Your Ranking

SEO is more of an art than a science. The suggestions provided in this free SEO report are not guaranteed to get you number one placement in any search engine. However, by focusing on good keyword phrases and following the suggestions in this report, you should see an improvement in ranking within a few weeks to months. If you don't, you should continue to work on the page or adjust your keyword phrase.