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focal point

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Definition:

The point of the Web page where the eye is drawn to. A focal point is the most important part of the page or the part of the page that is the most dominant.

Good design uses a focal point to create a page that has a purpose. The focal point of the Web page should be the element that is most important on the page. It gives the eye a place to rest and allows the viewer to determine the point of a page very quickly.

Also Known As: emphasis

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