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Unity - Basic Principles of Design

By Jennifer Kyrnin, About.com Guide

What is Unity in Design:

Unity in design is also called proximity. Unity provides cohesiveness to your designs. It is what pulls the elements together. Elements that are positioned close to one another are related while elements that are farther apart are less related.

Use of Unity in Design:

Unity in design is achieved primarily through placement in your layout. But it can also be achieved through margin and padding changes to the elements.

How to Include Unity in Web Designs:

Unity in Web design can be implemented in many ways:

  • Adjust the layout of elements to place them close or far away.
  • Change the spacing around text.
  • Play with the box properties to affect margins and padding.
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