1. Technology

Unity - Basic Principles of Design


What is Unity in Design:

Unity in design is also called proximity. Unity provides cohesiveness to your designs. It is what pulls the elements together. Elements that are positioned close to one another are related while elements that are farther apart are less related.

Unity looks at how close or far apart various elements on the page are to one another. The closer two elements are, the stronger the relationship is between the two elements.

Using the design principle of unity, you can assign your content into logical groups that make it easier for your readers to navigate through your designs.

Use of Unity in Design:

Unity in design is achieved primarily through placement in your layout. But it can also be achieved through margin and padding changes to the elements.

Another way to use unity in web design is to separate your text into groups using headlines. The headline adds some visual contrast, and by grouping it with the text below it, it is clearly related to that content.

How to Include Unity in Web Designs:

Unity in Web design can be implemented in many ways:

  • Adjust the layout of elements to place them close or far away.
  • Change the spacing around text.
  • Play with the box properties to affect margins and padding.

Some Examples of Unity in Web Design:

Unity or proximity is created in web design using spacing, positioning, and headlines. Here are some examples:

©2014 About.com. All rights reserved.