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SEO Report - VMT

By , About.com Guide

This is a complimentary SEO report for VMT. The recommendations in this report are based on my present knowledge of the search engine industry. There is no guarantee that by implementing any or all of the suggestions found here that the page will improve in search engine rankings for the specified keyword phrases.

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Page Information:

  • Submitted by: Joel Vander Molen
  • Page Title: VMT
  • URL: http://www.vmtweb.com/
  • Main Headline:
  • Keyword phrase(s) to optimize for: web site deign and maintenance

Basic SEO Checks:

Basic elements of SEO to fix.

  • Is the keyword phrase good?
    Yes
    This is a challenging phrase for two reasons: the more common spelling is "website" rather than "web site" so you end up competing against the common spelling as well as the one you used. And it's a very very popular phrase, so it's going to be hard to get in the top 10 or even top 20 without a lot of backlinks.


  • Where is the keyword phrase found?
    The keyword phrase was not found on the page in the exact order listed above. You need to have it at least once on the page to be found in search engines.; With a keyword density of: 0%
I didn't find the exact phrase "web site deign and maintenance" anywhere on the page. In order to optimize for a specific phrase, you need to include it in the content.

Advanced SEO Checks:

  • How many links are there to the page?
    2
    I would ask the two people linking to you to change their links to use your keyword phrase. It's important to get related sites to link to your site with the keyword phrase you're trying to optimize for.


  • When was the page last modified?
    29 October 2008
    This page hasn't been updated in over 6 months, which is a long time for an update. Pages that are modified with significant content changes do well in search engines, but constant little changes can hurt your ranking.
  • Does the page validate?
    CSS - yes
    Accessible - yes
    I would fix the HTML so that search engines don't get hung up in any errors on the page.

Negative SEO:

Elements of SEO that can hurt your rank.

  • Hidden content in
    None Good!


  • URLs that are difficult to read
    None Good!


  • Spammer tricks (that could get you banned)
    None Good!

Other SEO Thoughts:

As I've said before, it's very difficult to optimize a home page on one specific keyword unless your website is very focused. It would be better to choose an interior page to optimize for these keywords and keep your home page more generalized.

More SEO Resources - Continue to Optimize the Page:

Most of the suggestions in this report come from the SEO High Priority Checklist and the SEO To Avoid Checklist. You can do even more with SEO through the other checklists and with these articles:

Make Changes then Check Your Ranking

SEO is more of an art than a science. The suggestions provided in this free SEO report are not guaranteed to get you number one placement in any search engine. However, by focusing on good keyword phrases and following the suggestions in this report, you should see an improvement in ranking within a few weeks to months. If you don't, you should continue to work on the page or adjust your keyword phrase.

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